Author : New Frontier Staff       Published:  9/15/2021       NFD

A First-of-its-Kind Study on the Global Cannabis Economy


Our latest report breaks ground as a first-of-its-kind analysis of the global market for high-THC cannabis and the drivers, trends, and opportunities represented by the industry’s growth worldwide. The report also provides an overview of total annual global cannabis demand based on current usage rates, prices, and consumption trends from both legal and illicit sources within all 217 countries considered in the analysis.

Key Report Findings:

  • Cannabis represents a market of global consequence with consumers globally spending $415 billion USD annually.
  • With more than 268 million cannabis consumers globally, further social acceptance and normalization of cannabis use will unveil a massive consumer group with corresponding buying potential.
  • Across legal country markets, sales of high-THC cannabis totaled nearly $24 billion in 2020, with sales forecast to double to over $50 billion by 2025.

On behalf of New Frontier Data, your trusted source of unbiased, vetted cannabis business intelligence, we hope you find this report valuable as you navigate the increasingly nuanced market dynamics shaping the global industry.

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